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Children Amusement Park Mall has become a standard format

Children Amusement Park Mall has become a standard format

Most commercial traffic on the importance of the project have a self-evident. Previously, regardless of shopping malls and commercial complexes, the first thought is "female economy", and now we are turning to the "child economy."

Children experience the format can attract popular shopping center in a short time, to increase the customer at the time the mall stay stimulate parents of potential costs, potentially increasing family spending. Many shopping centers are also to be seen as opposing methods of e-commerce, and some even see it as rescue Mall homogenization "last straw." Based commercial real estate reports, the first half of 2014 the children's play format, catering to continue to increase the proportion of leisure and entertainment, children theme dilated. And follow the "two-child" policy of liberalization of the industry about the future prospects of children formats still optimistic. Children's play at the pre-launch industry there are certain problems.

Because children's play can enhance the shopping center popular formats, to a certain extent, an increase in sales, a moment became the mall's "standard." Many of the children's play into the commercial complex, for now, the country's children now there are more questions format: serious homogenization competition, as well as a single funding mechanism for income problems, etc., which require a long time ability to carry out sophisticated stability.

Square Playground Equipment understand children's play professional conduct trend, achieving corner overtaking

Although there are many issues children interbank market and is not sophisticated, but in attacking and forcefully driven economy of baby boomers, children format has become one of the most promising career. Children can be seen in the major shopping centers rides, all with children formats to boost store sales. Children format experience, unique and good service is the key to its market acceptance. Children carry the new format trends already attracted major companies very seriously - qualify for full equipment, industrial chain binding and adult related spending will be a top priority in order to carry out the future.

Playground Equipment promotion

Children format equipment operators in the process, many operators have already noted the importance of the device. If you back and forth in the course of business on some play equipment, then it will not be too often popular, because the kids on the playground equipment is often unique withstand appeal. So be carried out in the course of business must be punctual play equipment updates, and now more brands are starting to abandon the previous inflatable equipment.

The whole industry chain binding

Full industrialization has become one of the major trends in child formats, combining different formats, superimposed by retail or catering entertainment formats, along with the growth of children requires satisfaction of different periods, if the brand can provide a full service industrial chain products perhaps, will will improve customer and brand consistency.

Adult consumers interact

In the early period of domestic child formats, businesses do not pay attention to the importance of bringing the children to adults. Thus, in order to take an adult and did not play to the limit, but simply to let children experience and play, not really constitute a commercial value. Two adults often send their children to play, but no matter their own to do, no place to rest perhaps shopping. Followed by entertainment industry to carry a child in the future will be better, and other adult complementary formats to enhance adult spending. With prosperous industry that, on the brand, pay attention to the contribution of sales of adult consumers; on commercial projects, should pay attention to children with neighboring formats constitute interactive format, with a reasonable format, children related to the subject brings consumers bound directly or indirectly, the situation can repay the merchant. As children around the casual dining pleasure, book club, beauty SPA, cinemas and other formats for adults cost.